2025 Summer Gala
Count Basie Center for the Arts
One of my favorite parts of my job at the Count Basie Center for the Arts is developing and executing branding for galas. For this particular gala, we wanted to lean into the fact that it was taking place on the first day of summer while also matching the vibe of our performer, Sheryl Crow. This inspired the use of pressed flowers throughout the branding, paired with bold summer colors.
For these events, I am responsible for creating the webpage, event graphics, badges, signage for both print and digital, and window clings.
Another favorite part of these events is getting to be creative with floor plans and décor. For this gala, I also helped coordinate the centerpieces, including DIY lanterns with pressed flowers, potted plants, and a flower arch for guests to walk under as they entered the venue.
See the webpage in action at: thebasie.org/summer-gala-2025/
2024 Summer Gala
Count Basie Center for the Arts
For the 2024 Summer Gala, we wanted to to transform the space into a arts festival to pay homage to the Count Basie Center's mission statement. Internally, our theme was "Garden State of Arts" to help visually guide us in selecting bright colors, summery florals and an edgy rock n' roll vibe.
For this event, I was responsible for badge and web design, as well as any event signage, which consisted of bar and underwriter signs and a welcome guide for guests to grab as they checked in. I also got to lead a group in how to create floral arrangements!
See the webpage in action at thebasie.org/summer-gala-2024/
